Cute Pink Dresses of H&M 2012

The H&M collaboration front with the Swedish high street brand to launch its first ever shop-in-shop in London’s Selfridges department store an exclusive selection of the latest key fashion collections and accessories. My philosophy on both beauty and fashion is to be yourself and find your own style, so for me the new edited down H&M at Selfridges is an ideal shopping destination.

SEE H&M’S COLLECTIONS

H&M creative director Margareta Van Den Bosch is the woman who brought the likes of Karl Lagerfeld, Lanvin, Jimmy Choo, Stella McCartney, Roberto Cavalli and now Versace – into the H&M fold. Designer items at H&M prices while allowing the designer a lot more focus to, and attention on the creative process.

Chic Dresses of H&M 2012

Girly Cocktail of H&M 2012

Sexy Girl Cocktail of H&M 2012

Sporty T-shirt of H&M 2012

Yellow T-shirt of H&M 2012

SEE A COLLECTION PREVIEW HERE

I think to put the Versace line in H&M would confuse the brand,” she told New York Magazine, sold as an ‘Iconic Collection’ for which Donatella will raid the archives of the Italian fashion house.

Creative advisor at H&M – who has masterminded collaborations with Karl Lagerfeld, Stella McCartney, Comme des Garcons and Jimmy Choo in the past. Expect studded leather and colourful prints for the girls and boys.queues down Regent Street in November.

White Shoes of H&M 2012

Orange Shoes of H&M 2012

Brown Shoes of H&M 2012